On-boarding a new sales team.

Getting a new sales team fired up to hit the ground running…

When SABMiller started up in Canada, they had one big challenge — to onboard and engage a new sales team and hit the ground running on day one. This was a unique opportunity to make connections on a big scale. KMC worked closely with the SABMiller team to build a comprehensive, multi-week on-boarding program to connect the new team with all aspects of the business — the brands, products, sales approach, supply chain, legislative environment AND the rest of the sales team.

“This was a complex and critical initiative for our business with up to 20 internal stakeholders and demanding timelines. KMC delivered to our high standards and remains at the top of my list for HR communications.”

Sabrina Sills,
Director of Human Resources